Rainbow Advertising Sales Corporation
The Nation’s Leading Regional and National Cable Advertising Sales Organization
Established in 1984, Rainbow Advertising Sales Corporation (RASCO), the advertising subsidiary of Rainbow Media Holdings LLC, is the cable industry’s most diverse advertising representation firm. Well-respected both on Madison Avenue and Main Street, RASCO dedicates its full attention to driving revenue as its singular goal, with a dedicated staff of more than 455 sales professionals in 19 offices in seven states.
National Ad Sales
Rainbow Media is a leading producer of targeted, multi-platform programming for global distribution, creating and managing some of the world’s most compelling and dynamic entertainment brands. Each of Rainbow Media’s brands can provide advertisers with a direct outlet to reach highly desirable, targeted audiences. Learn more about RASCO’s national ad sales division.
Regional Ad Sales
RASCO also offers advertising opportunities for advanced platforms and regional ad sales opportunity with Rainbow Media’s parent company Cablevision Systems Corporation, as well as Cablevision’s regional news networks, News 12 Networks. RASCO’s regional ad sales division also includes The New York Interconnect, which provides advertisers in the New York DMA, with the ability to buy spot television across 55 of the most popular cable networks. Learn more about RASCO’s regional ad sales division.